Photos of Kellan Lutz and a hot brunette publicist  Maddie Diehl snowboarding in Big Bear last week are all over the tabloids and internet this week. They all claim they are dating. Truth be known they are just friends.

Last night Maddie stepped out with billionaire heir food industry mogul Adam Taki who owns “Amazing Taste” (www.amazingtaste.com)  and partied the night away at the grand opening of the W Hotel  in Hollywood.